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White-Label Google Ads for Agencies — UK & Australia

Add Google Ads to Your Agency Without Hiring a Team

We run Google Ads under your brand — white-label reports, your client relationship, your margin. You sell the service. We deliver the results. Your clients never know we exist.

Web Design Agencies SEO Agencies Creative & Branding Studios Freelance Designers
Become a Partner →

⚡ Start with one client · No lock-in · Your brand stays front and centre

🤝 Partner With Howays

See how white-label Google Ads works for your agency

🔒 No obligation · We'll respond within 24 hours

Already Trusted By Businesses In The UK & Australia

Visiting Angels UK Pet Meds Express UK Vitality Care UK Fragrance Artisans Australia Electric Dreams Australia

Your Clients Want Google Ads. You Don't Want the Headache.

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A full-time Google Ads specialist costs £40k+ / AU$70k+ a year — hard to justify unless you have steady ad clients.

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Freelancers are hit-or-miss. They disappear mid-campaign, miss reports, and put your client relationships at risk.

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So you either turn the work away — or refer it out and lose the client (and the revenue) to another agency.

We Become Your Google Ads Department — Behind the Scenes

You keep the client, the credit, and the relationship. We handle the strategy, setup, optimisation, and reporting — all under your brand. Your client sees your logo on everything. We stay invisible.

From Handoff to Happy Client in 4 Steps

01

You Bring the Client

You close the deal and set the price. Your client signs with your agency — not us.

02

We Audit & Build

We audit the account, fix the strategy, and set up campaigns the right way — fast.

03

We Manage & Report

Weekly optimisation and monthly white-label reports — with your logo, your brand.

04

You Get Paid

You charge your client, pay our flat fee, and keep the margin. Simple.

You Stay Client-Facing. We Stay Behind the Scenes.

✅ You Keep

  • → The client relationship & contract
  • → The pricing & your profit margin
  • → All the credit & brand visibility
  • → Your logo on every report
  • → A new recurring revenue stream

🛠️ We Handle

  • → Account audit & strategy
  • → Campaign setup & keyword research
  • → Ongoing optimisation & management
  • → White-label monthly reporting
  • → The technical heavy lifting

Everything You Need. Nothing You Have to Manage.

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100% White-Label

Your brand on everything. Reports, dashboards, communication — all carry your logo. We stay invisible.

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Healthy Margins

Flat wholesale fee. You mark it up however you like and keep the difference — recurring, every month.

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We Never Touch Your Client

NDA-backed. We never contact, poach, or market to your clients. Your relationships are 100% protected.

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Real-Time Communication

WhatsApp & Slack, with working-hours overlap for UK & Australia. No ticket queues — real replies.

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10+ Years of Proof

$10M+ in ad spend, 300+ clients, and existing UK & Australian accounts. This isn't our first campaign.

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Start With One Client

No lock-in, no minimum volume. Test us with a single account and scale up when you're confident.

Here's Why UK & Australian Agencies Trust Us

"Will the timezone be a problem?"

No. We keep overlapping working hours with the UK and Australia, and reply on WhatsApp/Slack same-day — usually within a couple of hours.

"Is the quality really there?"

We've managed $10M+ in ad spend over 10+ years, including live UK and Australian accounts. You'll see the standard in the first audit.

"Could you steal my client?"

Never. We work under NDA, stay fully white-label, and have zero direct contact with your clients. Your relationships are yours.

Questions Before You Partner?

How does pricing work?

We charge you a flat wholesale management fee per account. You set your own client price on top and keep the difference. We'll share the exact numbers on our intro call.

Who owns the client relationship?

You do — completely. The client contracts with your agency. We work behind the scenes and never contact them directly.

Are the reports really white-label?

Yes. Every report carries your logo and branding. Your client sees your agency delivering the results — not Howays.

Do I have to commit to a minimum number of clients?

No. Start with a single client to test the partnership. Scale up whenever you're ready — there's no lock-in.

What types of campaigns do you run?

Google Search, Shopping, Performance Max, and remarketing — for both lead generation and ecommerce clients across the UK, Australia, and India.

How do we communicate day-to-day?

WhatsApp or Slack, whichever you prefer, with overlapping working hours. You get a real person — not a ticket number.

Let's Add Google Ads to Your Agency

Apply below and we'll show you exactly how the white-label partnership works — no obligation.

🔒 No obligation · We'll respond within 24 hours

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